Last updated: March 26, 2026
Advertising and Sponsorship
Baishideng Publishing Group (BPG) complies rigorously with the advertising and sponsorship policies set forth by the Committee on Publication Ethics (COPE) and the International Committee of Medical Journal Editors (ICMJE). All of BPG Journals uphold editorial, academic, and professional independence as a fundamental principle. They do not allow advertising or sponsorship to influence editorial decisions. The contents of the BPG Journals are independently decided from the advertising planned for the BPG Journals and are not made available to advertisers prior to their publications. The BPG Journals do not accept subsidies or permanent sponsorship from public or private institutions. They consistently strive to meet independent scientific standards, oppos any form of internal benefit, and maintain a commitment free from political or commercial interests. The BPG Journals’ editorial decisions are not subject to compromise by lobbying groups or specific scientific circles.
Advertising Policies
The business identifier (trademark, logo, and/or unique name) of the advertiser must be prominently displayed in all advertisements appearing in publications of the BPG.
The content of all advertisements must be clearly germane to the practice of medicine.
The advertiser warrants that all information and representations in advertisements, as well as the pharmaceutical products being advertised, are in compliance with all applicable laws, rules, and regulations in the country where the advertisement will be seen. Advertisements for pharmaceutical products, including drug products under new drug application review, that are subject to US Food and Drug Administration (FDA) oversight must comply with FDA regulations regarding advertising and promotion.
It is strictly forbidden to place product advertisements alongside editorial content that references the same product on the same medium.
Advertisements must be clearly distinguishable from editorial content and readily identifiable as such
Advertisements must be truthful and accurate, and must not be misleading or offensive.
BPG retains full and final authority to approve print and online advertisements and to enforce advertising policies.
BPG declines to publish advertisements for products proven to be harmful to human health.
BPG takes all complaints or criticisms regarding published advertisements seriously and evaluates them carefully. If an advertisement is found to be unlawful or misleading, BPG reserves the right to remove it at any time.
Please direct questions and comments to office@baishideng.com.